Senior Marketing Coordinator
Company: Valley Bank
Location: Wayne
Posted on: May 10, 2022
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Job Description:
We're committed to bringing passion and customer focus to the
business. Job Description Summary The (Senior) Marketing
Coordinator is responsible to both lead and assist in Swinertons
efforts throughout all stages of project pursuits including the
development of strong, strategic, professional, and compelling
material in support of qualifications packages, proposals, and
client interviews/presentations. This position reports to the
Marketing Manager and/or Regional Marketing Director, and
interfaces with all levels of the organization (Executive
Leadership, Project Executives and Project Managers, Field Staff,
Preconstruction professionals, internal departments, external
consultants, and other Marketing Coordinators) in the performance
of your day-to-day responsibilities. This position is extremely
deadline driven, requires a proven ability to multitask and manage
competing priorities, and necessitates an unwavering commitment to
quality control and pride of ownership. Job Description POSITION
RESPONSIBILITIES AND DUTIES Establish strong and collaborative
relationships with the local and national Marketing team members,
Regional Managers, Division Managers, market leads, and corporate
resources; build strong internal relationships across the
organization to facilitate strong pursuit efforts. Lead and support
new project pursuits including, but not limited to, project/pursuit
management, content development, editing and proofreading,
formatting, and layout, and production. Work with Pursuit Team
members, business developers, or leadership to develop any
pre-positioning materials to build awareness and create excitement
about Swinerton as a potential partner. Analyze formal RFQ/P
requirements and ensure consistency, accuracy, and adherence to all
stated requirements. Work with the pursuit team lead to establish
and strictly manage the pursuit schedule (i.e., when drafts are
expected, color reviews, review time needed, etc.). Develop
interview presentation materials in support of client interviews;
includes strategy and content development, coaching, scheduling and
leading rehearsals, etc. Development of additional marketing
collateral including brochures and qualification packages, team
resumes, case studies, and project data and stories, etc. that
highlight Swinertons technical expertise and differentiators.
Interface with vendors (i.e., printers, photographers, etc.) as
necessary. Provide peer review to other new project pursuits to
ensure high quality and compliance with Marketing Standards;
accountability to support the regional and national teams. Manage
post-proposal activities including content deconstruction, after
action reviews, and client debriefs. Accountability for and
commitment to all Regional/Divisional Cosential data across all
opportunity stages to ensure the accuracy and integrity of the
data; working with Regional/Divisional leadership to ensure this
occurs consistently. Accountability for and commitment to
compliance with all national/corporate initiatives to promote
maximum consistency and efficiency and elevate our work product
across the organization; support the development and maintenance of
best practices for process, content, templates, etc. Supporting
national pursuits as e member of Swinertons One Proposal Team, as
necessary. Objectives or Goals to Measure Performance Consistently
display the soft skills defined below. Commitment to internal
client satisfaction. Viewed as a collaborative partner and
problem-solver. Consistent development of high-quality proposals,
pursuit collateral, and communications + branding materials.
Commitment to continuous improvement and elevation of work product
and processes. Commitment to company policies and procedures.
Developing leadership attributes as defined by the Career
Blueprint. Minimum Skills Or Experience Requirements Curiosity and
commitment to develop a strong level of business literacy about
Swinertons total operating model, strategic initiatives,
differentiators, financial position, and culture. Developing
knowledge of best practices in professional services marketing,
including business development, marketing research, opportunity
evaluation, capture planning, pursuit strategy, and proposal
development. Analytical skills to identify trends and challenges;
offer new ideas. Professional judgment and discretion. Strong
project management and team building capabilities. Exceptional
organizational and time management skills; ability to manage
multiple competing priorities. Excellent interpersonal
communication skills and ability to work with multiple
stakeholders. Ability to work both independently and
collaboratively. Excellent verbal and written communication skills;
content development/storytelling. Developing understanding of
construction, architecture and/or engineering industry. Excellent
organizational and time management skills with a proven ability to
meet deadlines. Ability to develop proficiency with Swinertons CRM
(Cosential); prior experience with Cosential or equal Customer
Relationship Management software is a plus. Proficiency with Adobe
Creative Suite and Microsoft Office. Bachelors degree in marketing,
communications, or related field preferred. Minimum of one (1) year
of experience related to marketing, communications, and
proposal/pursuit management. (Proposal Coordinator) Minimum of
three (3) years of experience related to marketing, communications,
and proposal/pursuit management. (Senior Proposal Coordinator)
Ability and willingness to travel. If you like wild growth and
working with happy, enthusiastic over-achievers, you'll enjoy your
career with us!by Jobble
Keywords: Valley Bank, Wayne , Senior Marketing Coordinator, Advertising , Wayne, New Jersey
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