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Marketing Communications Specialist

Company: SP Industries, Inc.
Location: Wayne
Posted on: May 25, 2018

Job Description:

Job Description The Marketing Communications Specialist executes strategic marketing programs and events within required timelines by working closely with all stake holders and support personnel, communicating goals and objectives, following project plans, coordinating logistics and proactively communicating information and insights. ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

  • Update and maintain company distributor portal, provide monthly notifications to sales team of distributor portal activity
  • Create webcasts and other marketing materials as necessary to support distributor programs
  • Monitor and respond to product reviews on distributor web sites coordinating with stakeholders
  • Lead the organization, preparation and logistics of distributor sales meetings, industry trade shows, and end user events, attending as required
  • Maintain physical assets and inventory of all trade show booths and supplies
  • Organize and execute details of promotions, mailings and other marketing programs; Fulfill and track sample requests
  • Lead social media efforts on LinkedIn, Twitter, YouTube and others as required
  • Prepare, format and distribute product launch and change documents as well as press releases
  • Maintain end user, customer and internal contact databases
  • Create and execute distributor and end user communications and surveys in accordance with marketing team needs
  • Gather, create, and distribute sales and marketing news to internal stakeholders digital format
  • Process end user product warranty cards including reporting customer data points to Quality Management and other stakeholders
    • Perform basic revisions to documents/images created with Microsoft office products or graphics software (Illustrator/InDesign) TALENTS and/or EXPERIENCE
      • 2 to 3 years prior experience as a Marketing Communications Specialist
      • Strong written and oral communication skills with ability to present scientific products and information in a clear, concise format
        • Ability to work on multiple projects simultaneously, tracking and meeting deadlines
        • Microsoft Office including powerpoint and excel, Adobe Acrobat, and database management; knowledge of graphics software (Illustrator, InDesign) a plus
        • Experience/knowledge of web copy development to maximize search engine optimization (SEO) preferred
        • Prior work experience in B to B setting utilizing distribution preferred EDUCATION
          • Four year college degree in marketing, communications, or related discipline. PHYSICAL DEMANDS & WORK ENVIRONMENT

            Work is normally performed in both a typical interior/office environment
            • While performing the duties of this job, the employee is regularly required to walk and is frequently is required to sit; use both hands; reach with hands and arms; and talk and hear.
            • Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus
            • Occasional travel and use of personal transportation may be requiredCompany DescriptionSP Industries, Inc. is a privately held manufacturer of laboratory and process equipment serving the pharmaceutical, biotechnology, scientific, educational, industrial, and OEM markets. It is comprised of leading well known brands representing over 250 combined years of experience, quality and innovation. SP Industries is a global supplier committed to providing the best products and services available to its customers. We offer a world-wide sales and service network with full product support including training and technical assistance.SP will provide assistance to read an application to the visually impaired if necessary.EEO and Affirmative Action Statement:SP is an Equal Opportunity Employer, dedicated to a policy of non-discrimination in employment on any basis and takes affirmative action to ensure equal employment opportunities. It is our policy is to provide our employees and applicants with equal employment opportunities in accordance with applicable laws and not to discriminate on the basis of race, color, religion, ancestry, national origin, age, marital status, sex, gender identification, sexual orientation, genetic information, political belief, pregnancy, citizenship, handicap or disability, status as a veteran or member of the U.S. military, or any other characteristic protected by applicable federal, state, or local laws. SP's Affirmative Action Plan is available through the HR Department and may be accessed during normal business hours.Pay Transparency Nondiscrimination Provision:SP will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.

              Keywords: SP Industries, Inc., Wayne, Marketing Communications Specialist, Advertising, Wayne, New Jersey

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