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Digital Graphic Designer

Company: Valley National Bancorp
Location: Wayne
Posted on: May 3, 2021

Job Description:

The Digital Graphic Designer develops creative designs for a variety of marketing programs from conception through implementation. Brainstorm, design and execute innovative omni-channel and branded campaigns that include signage, POS, direct mail, print, outdoor, digital, video, web and mobile/social media. Collaborate with business and marketing stakeholders, copywriters, production and developers to create compelling, integrated campaigns across channels and platforms.

Responsibilities include, but are not limited to:

* Develop concepts, create designs and execute cohesive branded experiences across printed materials and digital assets including websites, social media, digital marketing campaigns, email communication. * Conceptualize and execute social content across platforms with both static and animated/motion graphics. * Develop and contribute to the development of design concepts that are equally bold and viable for business solutions to further strengthen brand visibility. * Utilize extensive knowledge of and experience in core design, social branding strategies and conceptual thinking to guide relevant solutions. * Partner closely with social and analytics team to learn performance insights and iterate new concepts that are on brand. * Collaborate with Creative Design Manager and Social Media Manager to execute professional designs that reflect the Brand, sub-brands and Lines of Business (LOBs). * Collaborate with business and marketing stakeholders, copywriters, production and developers to create compelling, integrated campaigns across channels and platforms. * Help manage online presence of the organization, including social media pages (Facebook, Instagram, LinkedIn and Pinterest). * Additional creative assignments or tasks for internal brand marketing efforts including sourcing photography, resizing images, and digital production.

Required Skills:

* Ability to use elements of design, i.e., color, typography, illustration and photography to create layouts. * Ability to confidently present your designs and articulate vision to clients. * Thorough working knowledge of print production and designing graphics for desktop and mobile devices. * Experienced in using Adobe Creative Cloud, particularly InDesign, Illustrator, Photoshop, Premier Pro and Acrobat. * Good verbal and written communication skills. * Work efficiently to meet tight deadlines in a fast-paced environment. * Ability to handle multiple projects simultaneously. * Ability to create animated and/or motion graphics. * Staying current with the latest trends in social design.

Required Experience:

* Bachelor's degree in Graphic Design and a minimum of 3 years of digital design experience. * Experience at a digital agency or in-house team is preferred.

Keywords: Valley National Bancorp, Wayne , Digital Graphic Designer, Other , Wayne, New Jersey

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