SALES & WELLBEING COMMUNICATIONS MANAGER
Company: Excellus Health Plan Inc.
Location: Ellenville
Posted on: September 27, 2024
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Job Description:
Job Description:Summary:The External Communications Manager is
responsible for delivering quality, timely internal and external
communications within budget.Essential Accountabilities:Level
IDevelops and drives external communications that engage and
inspire brokers and employer groups around our latest updates and
wellbeing initiatives and programs. Experiments with new and
creative ways to reach employers and brokers with the news and
information they need to know. Develops and implements effective
communication strategies that enhance customer loyalty, brand
awareness and customer satisfaction.Supports the Wellbeing
Engagement Team in various marketing requests to meet the needs of
our employers, brokers and members, including but not limited to
flyers, posters, postcards, videos/animations, PowerPoint
presentations, webinars, etc. In response to gaps identified by
employer groups, partners with the Wellbeing Engagement team to
develop new and innovative materials and guides for workplace
wellbeing resources, programs and challenges.Works with sales to
support key and large accounts communication needs and acts as a
subject matter expert to group specific communications.Consults
with internal stakeholders to develop effective communication plans
for various situations, including urgent requests. Identifies
impactful communications opportunities, distilling complex topics
into simple messages.Creates, implements, and oversees
communications programs that effectively describe and promote the
organization and its products/programs.Creates and maintains a
calendar of external communications to include dates when content
is required to be ready.Creates and maintains process documents
related to the external communications process and reviews
regularly for improvement opportunities.Attends project meetings
related to changes that will impact our external audiences and
creates speaking points for internal sales reps to reference to
assist with inquiries.Serves as a trusted communications partner
and strategic advisor for internal stakeholders, including senior
leadership. Partners with internal stakeholders to collate internal
wellness initiatives, challenges, webinars, etc. to use as external
resources in order stay on top of industry trends and continuously
expand upon wellness portfolio offerings.Supervises
communication-related projects to guarantee all content is approved
by stakeholders and publication ready. Ensures that projects meet
time, cost and quality standard/parameters.Consistently
demonstrates high standards of integrity by supporting the Lifetime
Healthcare Companies' mission and values, adhering to the Corporate
Code of Conduct, and leading to the Lifetime Way values and
beliefs.Maintains high regard for member privacy in accordance with
the corporate privacy policies and procedures.Regular and reliable
attendance is expected and required.Performs other functions as
assigned by management.Level II (in addition to Level I
Accountabilities)Partners with Sales staff and attends external
stakeholder meetings to better understand broker and group needs as
they relate to communication.Develops blended communications
solutions, including the use of technology, to bring efficiencies
and improve the effectiveness of internal and external
communications.Acts as an established subject matter expert on
multiple communication modalities and identifies when to use
certain modalities.Analyzes and reports on assessment results,
feedback and findings to gain greater impact, efficiency and return
on investment for future communications solutions.Consistently
researches best practices for communication delivery and brings new
and innovative ideas to the Sales Communication process.Level III
(in addition to Level II Accountabilities)Leads projects and
initiatives that include multiple divisions and significant
visibility across the organization. Relies on significant
experience and judgment to plan and interact with key stakeholders;
a wide degree of creativity and latitude is expected.Anticipates
how the industry and corporate changes may affect communication
needs and works to identify new processes to support
changes.Represents the team in Health Plan committee
meetings.Assists with the onboarding and mentoring of new staff
within the team.Minimum Qualifications:NOTE: We include multiple
levels of classification differentiated by demonstrated knowledge,
skills, and the ability to manage increasingly independent and/or
complex assignments, broader responsibility, additional decision
making, and in some cases, becoming a resource to others. In
addition to using this differentiated approach to place new hires,
it also provides guideposts for employee development and
promotional opportunities.Level IBachelor's Degree in journalism,
communications, public relations or relevant field is preferred. A
combination of education and experience will be considered.Three
(3) or more years' experience with communications, journalism,
public relations or relevant field.Experience leading
communications within a sales or marketing organization. Experience
developing and implementing communication plans.Demonstrated crisis
management skills and/or experience.Proven experience creating
targeted content.Proven experience working with data and using data
to make informed decisions.Ability to effectively manage complex
projects, taking initiative to achieve outcomes.Ability to
effectively manage multiple projects simultaneously.Exceptional
leadership, interpersonal, planning and organizational
skills.Proficient writing, editing, proofreading, layout and
design, professional printing/publishing skills are essential,
including ability to present concepts verbally.Demonstrated ability
to work from ambiguous requirements to generate clear, concise
communications.Proven ability to interact with all levels of
leadership.Level II (in addition to Level I Qualifications)Five (5)
or more years of experience in a related role or field.Demonstrated
experience collaborating across a matrixed organization.Comfortable
navigating and influencing across divisions within a complex
business landscape.Demonstrated ability to present data, metrics
and information in a clear and concise manner to all levels of an
organization.Level III (in addition to Level II
Qualifications)Seven (7) or more years of experience in a related
role or field.Proven ability to manage complex, targeted, and
integrated communications strategies and approaches across business
segments.Ability to process business strategy and interpret it to
influence sophisticated and complex communications
strategies.Demonstrated leadership and experience in guiding,
monitoring and mentoring others on the team and motivating them to
work toward achieving our common goals.Physical
Requirements:Ability to work in a home office for continuous
periods of time for business continuity.Ability to work prolonged
periods sitting and/or standing at a workstation and working on a
computer.Ability to travel across the Health Plan service region
for meetings and/or trainings as needed.* *One Mission. One Vision.
One I.D.E.A. One you.Together we can create a better I.D.E.A. for
our communities.At the Lifetime Healthcare Companies, we're on a
mission to make our communities healthier, and we can't do it
without you. We know diversity helps fuel our mission and that's
why we approach our work from an I.D.E.A. mindset (Inclusion,
Diversity, Equity, and Access). By activating our employees'
experiences, skills, and perspectives, we take action toward
greater health equity.We aspire to reflect the communities we live
in and serve, and strongly encourage people of color, LGBTQ people,
people with disabilities, veterans, and other underrepresented
groups to apply.OUR COMPANY CULTURE:Employees are united by our
Lifetime Way Values & Behaviors that include compassion, pride,
excellence, innovation and having fun! We aim to be an employer of
choice by valuing workforce diversity, innovative thinking,
employee development, and by offering competitive compensation and
benefits.In support of the Americans with Disabilities Act, this
job description lists only those responsibilities and
qualifications deemed essential to the position.Equal Opportunity
EmployerCompensation Range(s):Minimum $58, 500 - Maximum $93,
267The salary range indicated in this posting represents the
minimum and maximum of the salary range for this position. Actual
salary will vary depending on factors including, but not limited
to, budget available, prior experience, knowledge, skill and
education as they relate to the position's minimum qualifications,
in addition to internal equity. The posted salary range reflects
just one component of our total rewards package. Other components
of the total rewards package may include participation in group
health and/or dental insurance, retirement plan, wellness program,
paid time away from work, and paid holidays.Please note: There may
be opportunity for remote work within all jobs posted by the
Excellus Talent Acquisition team. This decision is made on a
case-by-case basis.All qualified applicants will receive
consideration for employment without regard to race, color,
religion, sex, sexual orientation, gender identity, national
origin, disability, or status as a protected veteran.Equal
Opportunity Employer - minorities/females/veterans/individuals with
disabilities/sexual orientation/gender identityMinimum Salary: 0.00
Maximum Salary: 0.00 Salary Unit: Yearly
Keywords: Excellus Health Plan Inc., Wayne , SALES & WELLBEING COMMUNICATIONS MANAGER, Sales , Ellenville, New Jersey
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